The COVID-19 pandemic has changed the world as we know it. No one expected that a life-changing event that many people compare to the Second World War would happen this year, all because of a novel virus strain that causes severe pneumonia-like symptoms in a patient. In just a matter of 3 months, the novel coronavirus has spread in every corner of the globe, enough to declare the COVID-19 as a large-scale pandemic, with the effects comparable to the deadly 1918 Spanish Flu pandemic.

In an effort to curb the spread of the disease, governments had to impose strict community quarantine rules and regulations, cancelling all public gatherings and events. People are also not allowed to hold events of more than ten persons. This is bad news for event planners and organizers, and considering the amount of time we are into this pandemic, we can expect them to be striving to live through this new normal.

However, this does not mean that event planners do not have anything to get busy with in this new normal. They just have to figure out ways to make these events possible without having the participants to be present physically. This is why we hear important events such as graduations, anniversaries, birthday parties, and important conferences being held online.

The Key In Holding A Successful Online Event Is Through Efficient Social Media Use

In the case of an online-based event, planners must figure out new gimmicks and methods to promote the event. As the bulk of the people using the Internet can be found in the social media, this is where event planners should concentrate. Proper management of social media accounts for promotion must be observed, which means that the publicity materials as well as the people sharing these in social media must be prepared at least a week before the online event.

The top pick for the social media platform to promote an online event is Facebook. Aside from the usual texts and images, you can also share videos as well as Facebook posts from known personalities showing support for your upcoming event. Of course, you must also try Twitter and Instagram for your event’s publicity, but just make sure that your posts will have a wider reach.

You may also want to try a reliable method to gain authentic facebook followers to invite more people into your online event.

Without Events Now Being Held Online, It Is Time For You To Conquer The Social Media