A toast during a wedding event


TikTok has become one of the most popular social media platforms in recent years, with millions of users worldwide. For event planners, it offers a unique opportunity to showcase their creativity and promote their services to a wider audience. In this article, we will discuss 10 creative TikTok ideas for event planners to get every TikTok follower and attract new clients.

Behind the Scenes

Show your followers what goes on behind the scenes of event planning. Take them on a tour of your office, show them your planning process, or give them a sneak peek at your latest event setup.

Trending Dances

Jump on the latest TikTok dance trends and incorporate them into your event planning content. This will help you stay relevant and engage with younger audiences.

Venue Tours

Take your followers on a virtual tour of some of the venues you’ve worked at. Highlight unique features, such as stunning views or architectural details, and give them a sense of what it’s like to attend an event there.

DIY Event Decor

Share your creative event decor ideas with your followers by creating DIY tutorials. Show them how to make centerpieces, table settings, or photo backdrops on a budget.

Event Tips and Tricks

Share your event planning expertise by creating short and snappy tips and tricks videos. For example, show your followers how to plan an event in a short amount of time or how to stay organized during a busy event season.


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Client Testimonials

Share video testimonials from satisfied clients. This will help build trust and credibility with potential clients and give them an idea of what it’s like to work with you.


Collaborate with other event planners or vendors in your area. This will help you reach new audiences and create content that showcases your creativity and teamwork.

Event Inspiration

Share inspiration for different types of events, such as weddings, corporate events, or holiday parties. Show your followers different themes, color schemes, and decor ideas to help spark their creativity.

Event Recap

After each event, create a recap video that showcases the highlights of the event. This will give your followers a sense of what it’s like to attend one of your events and help attract new clients.

Personal Touch

Finally, don’t be afraid to inject some personality into your TikTok content. Share some of your personal interests, hobbies, or even your pets. This will help your followers connect with you on a deeper level and build a loyal following.


In conclusion, TikTok offers event planners a unique opportunity to showcase their creativity and promote their services to a wider audience. By incorporating these 10 creative TikTok ideas into your content strategy, you can grow your following, attract new clients, and establish yourself as a thought leader in the event planning industry.

10 Creative TikTok Ideas for Event Planners to Grow Their Following